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Don't Hire Your First Sales Rep Too Early in the Game.
I recently worked with a B2B SaaS company in their second year of business. They had just signed their 6th customer and were aiming to...
soussansamia
Aug 112 min read
The Myth Behind the "ROI'' Calculator
Throughout my career in Software Sales, and even before, I’ve found myself repeatedly in conversations about ROI. The reason this term...
soussansamia
Feb 181 min read
What is on the horizon for SaaS Sales in global markets and the reason why I created GTM Evolve.
My take on the Post-Pandemic Economy: Lessons in Ethical Growth In the last few years, our societies have gone through what we thought...
soussansamia
Jan 92 min read
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